Create
Openings where there were none — training, workspace, introductions and the first paying customers.
- Skills days in makeup, tailoring and events
- Young people learning on real Ayarda jobs
- A market stall and a shelf at Loy Plaza
Women & youth development · Kampala
Create. Empower. Transform.
Ayarda puts 5% of the proceeds from every job we do straight back into women and young people building something of their own. Then, every December, we bring the city together to celebrate the women whose businesses are changing other people's lives.
5% of every job · 10 women backed this year · one city, together
In her own words
“What if the business God gave you was never just about making money?”
Jessica recorded this invitation to Her Rise, Her Rules. It is a minute and three quarters, and it explains the whole thing better than this page can.
1:45 · from the founder
What if the business God gave you was never just about making money, but about changing someone else's life?Jessica Wells Oundo · Founder, Ayarda
Why we exist
Ayarda was born out of kindness that nobody owed us
Family stood with us. People chose to help when they did not have to. We know what it means to receive help — and we believe in passing that kindness on.
So Ayarda is two things at once. It is a business: fashion, makeup and events, run out of Loy Plaza in Kisaasi. And it is a promise: a fixed share of everything that business earns goes to women and young people who are trying to build something of their own.
Gifts, opportunities and resources were never meant to stop with us.
Our storyWhat we do
Three words, and we mean all of them
Create a way in. Empower her with skills, capital and a circle. Transform what that does for her family and the people she employs.
Empower
5% of the proceeds of every job we do goes to women and youth. Not the leftovers — a set share, off the top.
- Direct support for stock, tools and rent
- Grants raised at the annual fundraiser
- Mentoring from women already trading
Transform
One woman's business feeds a household, employs a neighbour and holds up a whole street. That is the point.
- Public recognition for women who give back
- Companies and individuals brought on board
- Stories told, so others can see it is possible
The annual fundraiser · 2026
Her Rise, Her RulesHer Rules
An afternoon to dine, worship, and honour women whose businesses are making the world a better place — and to raise real money for the 10 of them we are backing this year.
- Sunday 29 November 2026
- 12 PM – 5 PM
- Eureka Place, Ntinda
- Goal: UGX 50 million
—Days
—Hours
—Minutes
—Seconds
What your table does
Every ticket is a contribution. Move the numbers and see it.
UGX 200,000
0.4% of the UGX 50 million goal · 2 seats at the table
Pay on MTN MoMoPay 986597 or Airtel Money 6921951.
How we got here
From a family's kindness to a room full of people
Ayarda is young, and we would rather show you the real steps than invent a history.
The beginning
Helped, then helping
Ayarda starts as a business in fashion, makeup and events at Loy Plaza, Kisaasi — built on family support and the kindness of people who chose to help.
ARISE25
The first gathering
Our first edition brought women together to do life, love and purpose together. It showed us what happens in a room where women are seen.
2026 · now
Her Rise, Her Rules, Her Rules
We are raising UGX 50 million to support 10 women-owned businesses, and honouring the women behind them in front of the people who can open doors.
Get involved
Four ways to be part of this
Whatever you choose — your presence and your support both matter.
Buy a ticket
Come and celebrate. Your seat is itself a contribution to the women being honoured.
From UGX 100,000Sponsor a lady
Cover a seat for a woman in business who could never buy one herself.
Sponsor a seatCome as a company
Take a private table, put your brand behind the night, or match what the room raises.
Partner with usNominate a woman
Know a woman whose business quietly carries other people? Tell us about her.
Send her name“Alone we can only achieve something very little. Together we can go a long way.”
Ayarda is a faith-led organisation. We believe God gives gifts, opportunities and resources not just for ourselves, but so that we can make a difference in the lives of others — and that He sees the women doing work nobody claps for.
Will you be in the room on the 29th?
Come. Sponsor a woman. Bring your friends. Come as a company. Whatever you choose, it goes further than you think.